In partnership with Mintel, Global Dating Insights is offering the report at a special 20% discount, down from £1750 to £1400.
If you are interested in purchasing the report, please contact us at: [email protected] Born in Newcastle, he has an English degree from Queen Mary, London and after working for the NHS, trained as a journalist with the Press Association.
In fact, recent studies commissioned by online dating sites show that as many as 30 percent of newly married couples first met through the click of a mouse.
Tinder, America’s fast-growing online-dating juggernaut, last week unveiled its first big branding partnership aimed at its core audience of millennial fling-seekers: a neon-drenched video-ad campaign hyping Bud Light’s mega-keg party, “Whatever, USA.” Meanwhile, over at Tinder’s less-youthful rival e Harmony, a recent ad saw its 80-year-old founder counseling a single woman besieged by bridesmaid’s invitations to take some time (and, of course, the site’s 200-question compatibility quiz) to find that special someone: “Beth, do you want fast or forever?
” Both companies are dominant forces in America’s .2 billion online-dating industry, which in the last few years has quickly become a bedrock of the American love life.
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It has become increasingly common for individuals to find their partners online, a trend which started around 1997.
Back then, not everyone acknowledged the benefits of this activity, which was perceived as a rather impersonal way of finding love.